MARKETING YOU CAN MEASURE

See what brings people in.
Learn what happens next.

Connect your printed materials, online promotions and website results with Bayou Monitoring.

QR codes

Create codes for signs, cards, packaging and printed promotions. Keep the same printed code when your destination changes. View activity by campaign, location and device. Your QR-code allowance matches your plan's device allowance.

Explore plans with QR codes

Tracking links

Give each email, social post or promotion its own link. Compare which placements bring visitors and export your reports. Your tracking-link allowance matches your plan's device allowance. Devices, QR codes and tracking links are counted separately.

Open tracking links

Website results

Add an optional tracking code to a website you manage. See page visits and engagement, and connect successful inquiries and purchases with additional website setup.

Open website tracking
FROM A SCAN TO A RESULT

Know which promotions lead to action.

A flyer may bring people to your site. A different offer may generate more quote requests. Connecting your website lets you compare the results of your QR codes and links in one account.

Website activity requires installing the tracking code and visitor consent. Completed inquiries and purchases require your website developer to connect those successful actions. Basic QR and link reports work without the extra installation.

Optional Google audience insights.

Bayou’s Google Analytics connection can add age groups, gender and interests where Google makes that information available. You do not need your own Google account to use the shared connection.

These are aggregate insights for eligible consenting visitors. Google may report Unknown or withhold small groups. Your Bayou reports remain useful without Google.

Keep your campaigns working.

Existing links and QR codes continue directing visitors and collecting activity if your membership expires. Their own pause, archive and campaign end settings still apply. Renew a plan with a device allowance to create and edit items again and restore QR reporting.

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